NCR Tabs Bravman As Its First Chief Marketing Officer
NCR Corp.’s hiring yesterday of Richard Bravman as its first chief marketing officer offers more evidence that the company is transitioning from its traditional role as an ATM manufacturer to a technology company involved in a wide-ranging line of businesses.
Bravman, whom NCR also named vice president of corporate development, says he will assist the Duluth, Ga.-based company in forming partnerships with other companies and with purchasing smaller businesses that present opportunities in untapped markets.“NCR is involved in retail, health care, travel and entertainment,” Bravman tells PaymentsSource.com. “We must challenge ourselves to develop a coherent voice within the company and form strategic alliances to grow the business.”
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