AllTrust was previously BioPay, a Pay By Touch Company
Washington grocer, Fiesta Foods Enrolls Milestone Biometric Check Cashing System Customer



HERNDON, Va.--(BUSINESS WIRE)--Biometric check cashing leader AllTrust Networks today announced that over six million consumers have now enrolled in AllTrust’s Paycheck Secure system to conveniently and securely cash payroll checks. The steady growth of consumer enrollments proves that there is a continuing need by both the unbanked and underbanked for in-store financial services. The service’s quick and simple enrollment process, coupled with easy-to-use features has helped retailers perform over 70 million transactions worth over $30 billion. With the Paycheck Secure system, customers can enroll at any participating retail store or check cashing location to cash any employer's paycheck or a government check with a simple touch of a finger.



The six millionth consumer enrolled this month at Fiesta Foods in Pasco, WA. Fiesta Foods, a leader in Hispanic grocery marketing in the Northwest, deployed the Paycheck Secure system at its four locations in 2009. As a high-volume check casher, Fiesta Foods, and others like them, have been influential in aiding AllTrust to reach these record numbers. In their short time using the Paycheck Secure system Fiesta has cashed more than $56 million in payroll checks for its nearly 25,000 customers who are enrolled in the system.



"We wanted to improve service for our check cashing customers without the concern of possible fraud," said Craig Gaylord, President of Fiesta Foods. “Paycheck Secure makes it convenient for the customers and virtually eliminates fraud."



"The size of our enrolled consumer database, combined with coast-to-coast business locations, ensures our clients have greater protection against possible fraud," said Jon Dorsey, CEO, AllTrust Networks. "The Paycheck Secure system positively enhances the check cashing experience for the underbanked; and provides businesses with key data to make informed decisions on financial transactions.”



About AllTrust Networks




With more than six million registered consumers, AllTrust Networks is the most widely used biometric financial transaction database and provides key risk analytics tools for walk-in financial services.



Paycheck Secure is a complete payroll and government check cashing solution designed to stop fraud and speed check cashing transactions. AllTrust identifies the consumer biometrically, with one touch of the finger, and uses check cashing history from across its national network to make a real-time assessment of the transaction’s risk.



For more information visit www.alltrustnetworks.com or our industry blog at www.unbankedtrends.com



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Posted by John B. Frank Friday, March 5, 2010

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