Retailers to Banks: Give Us Chip and PIN, Electronic ChecksBy Penny Crosman - Bank Systems & Technology
Executives at three of the largest payment generating retailers — Walmart, Best Buy and T-Mobile — were on hand at the NACHA Payments conference this week to tell bankers what they want and the trends they see on the horizon.
One thing Walmart wants is chip and PIN cards, in other words debit cards with a computer chip (rather than a magnetic stripe) embedded in them containing cardholder information.
"Later this year, we'll accept one chip and PIN program if not two in the U.S.," said Mike Cook, vice president, finance and assistant treasurer at Walmart. "Walmart stores already have the hardware to accept chip and PIN. Chip and PIN may not work for a particular bank, but it works for us." PIN debit is Walmart's most-used payment product; signature-based credit cards are the store chain's biggest area of fraud. Continue Reading
Whether the good ole' U.S. of A. decides to got the route of Chip and PIN or not, the rest of the world has already gone there. Above is a video of what we believe is the world's first Chip and PIN Card reader designed specifically for eCommerce and mCommerce use. It was developed by our CTO, Ben Lo and our sister company, BBPOSand is currently going through the certification process.
In the meantime, here is some more information on the BBPOS Chip and PIN Card Reader...
Find out how our patented technology can empower your financial institution.
Our secure two-factor online banking authentication eliminates dangerous passwords and usernames and replicates the same trusted process used to access cash at ATM's. (Insert Bank Issued Card, Enter Bank Issued PIN)
There is an R.O.I. as FI's also earn recurring revenue from each transaction conducted using our PCI 2.0 Certified PIN Entry Device. Our technology also provides a unique real-time P2P "Instant-Transfer" which allows your online banking customer to transfer cash from ANY of their bankcards to ANY other bankcard...with the Swipe of a card.
Help your bank eliminate phishing and your customers avoid identity theft by providing them with the ability to stop typing and start swiping. There is no safer way to conduct financial transactions online than by 3DES DUKPT encrypting the cardholder details, which we do at the mag-head "inside the box/outside the browser."
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