Finextra: Zain partners Western Union on cross-border mobile money transfer servicesMiddle East and African mobile telecommunications provider Zain is partnering with Western Union to offer customers of its Zap m-banking service the option of receiving cross-border money transfers to their handsets. Zap enables Zain customers to interact with bank accounts, top-up or transfer airtime, and move money to businesses, friends and family. The service also allows customers to pay bills such as electricity, and can even be used to settle grocery bills in the supermarket.
The service has been live in Kenya, Tanzania and Uganda for several months, with plans for an expansion into 22 markets. Zain is now teaming with Western Union to let Zap customers receive money transfers sent from Western Union agent locations directly to their mobile phone.
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