http://www.trialpay.com/go/valentinesTechies: “Close the Deal” on Valentine’s Day

TrialPay Helps Software Companies, Game Developers and other Techies Close Customers With Targeted Valentine’s Day Promotions


MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--If the stereotype rings true, techies have always had a tough time “closing the deal” on Valentine’s Day. But they won’t this year.



Once identified as geeks and nerds, these same people are now responsible for the most innovative software companies, online games and technology-related businesses. This year, TrialPay can change their past memories of Valentine’s Day, by turning it into a time where they “close the deal” tens, maybe hundreds, of times during the month of February.



By helping techies -- and their companies -- cross-promote seasonal products, TrialPay dramatically increases the ability to close a customer. For example, the Society of American Florists estimates that nearly one-third of all adults purchase flowers for Valentine’s Day. TrialPay’s partners use that fact to create an offer that shoppers can’t refuse: “buy flowers through us, and get your software or game for free.”



Through existing partnerships with companies like FTD.com and ProFlowers, companies that wish to implement a Valentine’s Day promotion through TrialPay can be up-and-running in minutes.



TrialPay Sweetens the Deal



To help make this Valentine’s Day the best ever, TrialPay is sweetening the deal with a promotion of its own by offering new and existing partners a $250 Amazon.com gift card. To qualify, new partners must complete 30 transactions through TrialPay during the month of February; existing partners must launch a new Valentine’s Day campaign and complete at least 50 transactions during the month. For more information, visit: http://www.trialpay.com/go/valentines.



“Valentine’s Day isn’t a bad holiday for everyone, but if your memories aren’t as fond as you’d like, let TrialPay change that,” said TrialPay CEO, Alex Rampell. “Unlike the cologne or perfume that you once thought would seal the deal, we can make you… OK, we can make your products, irresistible.”



About TrialPay



TrialPay introduces e-commerce solutions that increase conversion rates and boost order values for any online seller. TrialPay’s payment and promotions platform uses the efficiencies of the Web to pair online shoppers with ideal offers at every stage of the purchase process. With TrialPay, everyone wins: online stores make more sales from their current traffic, advertisers acquire new customers on a pay-for-performance basis and shoppers get a free product with every purchase.



TrialPay works with name-brand companies across many verticals, including: The Wall Street Journal, Gap, McAfee, Netflix and thousands of others. In just three years, TrialPay has provided 50 million registered users with compelling payment options at more than 7,500 online stores. For more information, visit http://www.trialpay.com.



Posted by John B. Frank Monday, February 1, 2010

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